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5 Tips for Choosing the Best Lobby Sign for Your Office

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  Lobby signs are used for greeting and welcoming guests or customers and are also effective at highlighting your brand. Read the tips below to help you choose the right lobby sign for your business.  1. Be Consistent and Unique Incorporate your brand colors and logo in the signage to strengthen your brand or to draw more customers in. Lobby signs must also fit your industry — if you are offering professional services, the signage must reflect this. Unique signage may also entice more visitors. Check out the reception area signs of similar businesses to see if you can draw inspiration but create something unique for your brand.  2. Determine Your Target Audience One of the keys to designing effective  lobby signs  is to know who you are creating them for. The lobby signs must appeal to your target audience so that potential customers are more likely to remember you and your brand. Start-ups or  IT  companies, for instance, usually go for something...